Without one, this holiday can feel like a very long 24 hours.
At times like these, some feel the Internet can prove extremely useful, not only as a way to find a potential long-term partner, but to alleviate loneliness along the way.
But as Valentine's Day approaches, the holiday is often bittersweet for more than a few.
With the breakdown of families, religious affiliations and other social structures that once ensured connection to others, a romantic partner is currently viewed as the primary way to counteract isolation.
Because they sometimes have millions of participants, online dating sites offer users a comforting sense that they are not alone.
Single people are reminded that there are many others out there looking to connect and willing to try new ways of doing so.
But even these real-time communications create less vulnerability, since the users can exert control over their timing.